Empowering Sustainability in Marketing Through Artificial Intelligence
Firdaws Hayoun; Samira Rhizlane; Taoufiq Yahyaoui; Fatima Zahra El Arbaoui
- Published
- Publisher
- Common Ground Research Networks
- Journal / collection
- Change Management: An International Journal
- Research area
- AI & compute
- Source type
- Journal article
- DOI
- 10.18848/2327-798x/cgp/a126
The original publisher provides the full text and its access options.
Cite this source
Firdaws Hayoun; Samira Rhizlane; Taoufiq Yahyaoui; Fatima Zahra El Arbaoui. Empowering Sustainability in Marketing Through Artificial Intelligence. Change Management: An International Journal. 2026-05-18. https://doi.org/10.18848/2327-798x/cgp/a126