Implementation of artificial intelligence for brand equity
Yuhan Dong
- Published
- Publisher
- Informa UK Limited
- Journal / collection
- Cogent Business & Management
- Research area
- AI & compute
- Source type
- Journal article
- DOI
- 10.1080/23311975.2025.2471538
The original publisher provides the full text and its access options.
Cite this source
Yuhan Dong. Implementation of artificial intelligence for brand equity. Cogent Business & Management. 2025-02-27. https://doi.org/10.1080/23311975.2025.2471538