Enhancing Marketing Effectiveness through Supply Chain Collaboration
Samuel Holloway
- Published
- Publisher
- Elsevier BV
- Research area
- Industrial systems
- Source type
- Preprint / posted paper
- DOI
- 10.2139/ssrn.5122762
This is a preprint or other posted paper. Check the original source for its review and publication status.
The original publisher provides the full text and its access options.
Cite this source
Samuel Holloway. Enhancing Marketing Effectiveness through Supply Chain Collaboration. Elsevier BV. 2025. https://doi.org/10.2139/ssrn.5122762